Being the Best We Can Be

Central Lincoln’s mission is “to provide the people of Oregon’s Central Coast with reliable and affordable electricity in the tradition of public power.”    We’re owned by the communities and the customers we serve.  Not-for-profit; no investors.  We’re governed locally by board members elected by voters who also are our customers.

Not long ago, our board and employees worked together to identify our values, how to best provide power reliably and affordably in the spirit of a community-owned electric utility.   General Manager Debra Smith led the discussions, and crystallized key themes.

“The physical distance between our offices and facilities from Newport to Reedsport, Toledo to South Beach and Florence  can make it hard to keep everyone on the same page, but it’s very do-able,” says General Manager Debra Smith.  “A shared purpose and shared priorities will increase our organizational alignment, and knowing how we contribute as individuals will help some of us love our work even more than we already do.”

We agreed “to aspire to excellence in all we do.”   That’s not easy to do all of the time, and when we don’t, we’d like you to let us know, by email, or by calling one of our offices.

Our values, as determined through the alignment process:

Customer and Community Connections:  We strive to be approachable, respectful, and responsive to our customers.  We take our responsibilities to our communities and environment seriously, and we are committed to being involved and visible in them.

Ethical and Honest Behavior:  We value transparency and fairness, with our actions coming from a place of integrity.

Financial and System Stability:  Everything we do is based on a strong financial foundation and solid, reliable infrastructure.

Innovation and Technology:  We use technology to increase the value we deliver to our customers.

Reliability, Dependability, and Consistency:  We provide critical products and services recognizing our customers depend on us.

Safe and Committed Employees:  We value safety, teamwork, respect, and personal accountability.

We believe excellence is only possible when we’re living our values and we’re committed to doing so every day.


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PO Box 1126
2129 N. Coast Hwy
Newport, OR 97365
Phone: (541) 265-3211
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